Tuesday 3 September 2013

What is SEO and SMO ?? Importance of SEO and SMO

Search Engine Optimization (SEO) Search Engine Optimization is the process of increasing the visibility and presence of your website to search engines for relevant keywords and phrases that helps you to get more traffic and hence more sales and business. Successful Search Engine Optimization (SEO) improves the quality and bandwidth of traffic to a website due to higher rankings in Search Engines Result Pages













Social media optimization (SMO) Social media optimization refers to optimizing a website and its content in terms of sharing across social media and networking sites.SMO refers to the use of a number of social media outlets and communities to generate publicity to increase the awareness of a product, brand or event. Types of social media involved include RSS feeds, social news and bookmarking sites, as well as social networking sites, such as Twitter, and video and blogging sites. SMO is similar to search engine optimization in that the goal is to generate traffic and awareness for a website.














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